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The mobile phone has become the communication and networking platform of choice for billions of the world's consumers, most of whom are at the base of the global economic pyramid. The phone's ubiquity has attracted enormous attention from social sector organizations and businesses around the world in their quest to better serve this rapidly growing market.

Despite the staggering growth, how best to leverage the phone remains unclear. What are the use cases and applications that are truly having an impact and how can my organization deploy them? What about issues such as scale, the costs of implementation and overall reliability? How do I change people's behaviors and get them to use a new tool. Where can I go to benefit from those who have actually implemented similar or complementary solutions?

Mobiles4Development is a group of practitioners who have implemented practical and successful solutions in Base-of-Pyramid nations from China to Indonesia. We connect mobile service, technology and application providers to organizations, entrepreneurs, and profit among the four billion people at the base of the global economic pyramid. M4D provides:

  • Practical assistance for social enterprises and entrepreneurs interested in applying mobile technologies to social, economic and environmental challenges in low-income settings.

  • Strategic and tactical business development support to governmental and non-governmental organizations, service providers and application developers interested in Base-of-Pyramid opportunities.